Retail data people can act on.
Design and development for retail and customer data products: dashboards, insight tools and platforms that turn millions of transactions into decisions a buyer, a marketer or a store manager can make on a Monday morning.
- 01Dunnhumby
- the customer data science company, among the founder's clients
- 02Decisions
- insight shown as the next action, not another chart
- 0320+ years
- designing products for global brands and the startups that challenge them
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Retail data and analytics companies whose insight is better than their interface.
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Retailers building internal tools that category and store teams actually open.
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Marketing and loyalty platforms that need data read by people who are not analysts.
From data to decision
From a million rows to one decision.
A data product is only as good as its last step: the moment someone reads the screen and decides what to do.
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Data
Transactions, loyalty, stock and prices, far more than anyone can read.
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Signal
What changed, where and by how much, found for you.
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Insight
Why it matters, said in one sentence a buyer understands.
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Decision
What to do on Monday morning, with the evidence one click away.
What you get
Insight people can read, trust and act on.
Workflow research
How analysts, category managers and marketers really decide, observed before anything is drawn.
Data visualisation
Each chart chosen for the decision it supports, with the answer stated, not implied.
Dashboards and insight tools
Layouts that lead with what changed and what to do about it.
Self-serve analysis
Filters, drill-downs and exports people can use without a data team beside them.
A system for data
Tables, charts and filters that behave the same everywhere in the product.
Build
Front ends engineered for large data sets, with performance measured from the start.
How we work with data
Four steps, with real data from the start.
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Discover
The decisions the product exists to support, and the people who make them.
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Shape
The information architecture first, then the charts and tables on top of it.
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Test
Prototypes with real data in front of real users, because dummy data hides the hard parts.
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Build
Engineering with your data scientists in the room, and speed treated as a feature.
Delivered for
Who we have delivered for
The case studies on this site are a selection. These are among the organisations the founder has delivered for across twenty years, with this field's in full ink.
- Dunnhumby
- Toyota
- Royal Mail
- NHS
- Red Cross
- LG
- HSBC
- the AA
Yes. The founder has delivered for Dunnhumby, the customer data science company, among other global brands.
Open for new projects
Show us the data.We make it make a decision.
Tell us about the product and who has to act on it. You get a first read within two working days.
design@interaktory.com Or book a 30 minute call