Automotive and the journeys around it.
Design and development for carmakers, motoring services and mobility products: the apps, portals and tools drivers, dealers and fleets use before, during and after the drive, made clear enough to use in a hurry.
- 01Toyota
- among the global brands the founder has delivered for
- 02The AA
- motoring services, where customers often arrive at a stressful moment
- 0320+ years
- designing products for global brands and the startups that challenge them
-
Carmakers and dealers whose digital journey has to match the showroom.
-
Motoring and insurance services whose customers reach them at the roadside.
-
Mobility startups building for drivers, fleets or riders.
Around the drive
Before, during and after the drive.
The product lives around the car, not only in it. We design each moment for the state the driver is in.
- 01
Choose
Research, configure and buy, with the dealer and the website telling the same story.
- 02
Own
Service bookings, reminders and records that make ownership easy.
- 03
On the road
Breakdown help, navigation and charging, designed for stress and one hand.
- 04
Renew
Trade-in, finance and insurance renewals that bring people back.
What you get
Designed for the showroom, the road and everything between.
Ownership journeys
From research and purchase to servicing and renewal, designed as one relationship.
Design for the moment of need
Breakdown, booking and claims flows that work one-handed, outdoors and under stress.
Dealer and fleet tools
Internal tools for the people who sell, service and manage vehicles, built around their day.
Vehicle data made useful
Connected-car and usage data turned into clear next steps for the driver.
A system across markets
Components and rules that hold across brands, countries and languages.
Build
Web and mobile apps engineered to sit alongside the systems you already run.
How we work in mobility
Four steps, tested where the product is really used.
-
Discover
Drivers, dealers and service staff heard separately, because each sees a different journey.
-
Shape
Journeys designed around the real moment of use, not the ideal one.
-
Test
Prototypes tested in context: on the move, outdoors and on a phone.
-
Build
Released in steps, measured from the first day.
Delivered for
Who we have delivered for
The case studies on this site are a selection. These are among the organisations the founder has delivered for across twenty years, with this field's in full ink.
- Toyota
- the AA
- Royal Mail
- NHS
- Red Cross
- LG
- HSBC
- Dunnhumby
Yes. The founder has delivered for Toyota and the AA, among other global brands.
Open for new projects
Tell us about the drivers.We design the journey around them.
Tell us about the product and the people who use it. You get a first read within two working days.
design@interaktory.com Or book a 30 minute call