05Writing
Thinking out loud.
- 01 WCAG 2.2 audit checklist: what an accessibility audit should cover An accessibility audit checks your website or web app against the Web Content Accessibility Guidelines, and tells you what stops disabled people from using it and how to fix it. This checklist covers what a WCAG 2.2 AA audit should include, from scoping to the re-test.

- 02 MVP vs prototype vs proof of concept: which one do you need? A proof of concept asks whether it can work. A prototype asks whether people understand and want it. An MVP asks whether they'll use it and pay for it. Build the one that answers the question you actually have.

- 03 How much does an MVP cost? What founders pay, and why Most of the MVPs we build cost between €15k and €50k (roughly £13k to £42k, or $17k to $56k, at today's rates) and take six to twelve weeks. Where yours lands depends on five decisions, and most of them are yours to make.

- 04 The reality of AI in product design and development: hype vs reality AI is changing the way digital products are designed and built, but it’s not replacing designers or developers. This article explores the reality behind the hype, where AI truly adds value, and why human expertise still leads successful product design and development.

- 05 Why accessibility in design is good for users, SEO and business Accessibility in design is about creating digital products that everyone can use, including people with disabilities. This article explains what accessibility really means, why it matters for users and businesses, and how to design inclusive, user-friendly experiences that benefit everyone.

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